Using Colour Theory to Understand Your Team

We’re all unique, right? We each bring our own quirks and strengths to the table. But interestingly, our personalities often fall into patterns. Surrounded by Idiots by Thomas Erikson breaks this down with a straightforward four-colour model, which helps us understand different personality types and communication styles.

Each colour represents distinct traits: Reds are task-oriented and decisive, Yellows are social and optimistic, Greens are supportive and calm, and Blues are analytical and detail-focused. Most of us have a mix of these traits, often with a dominant and a secondary colour. 


Red – The Driven Leader


Reds are natural leaders, known for being decisive and results-driven. They push projects forward, keep everyone focused on goals, and make sure deadlines are met. Having a Red personality on your team can add that extra momentum, especially when you’re facing tight timelines or ambitious objectives. If you’re a Red, consider how you can channel this energy to inspire your team, keeping them motivated while staying open to input from others.


Yellow – The Creative Optimist


Yellows bring enthusiasm, creativity, and positivity to the group. They excel in brainstorming sessions, coming up with fresh ideas, and encouraging everyone with their infectious energy. Their strong people skills also make them great at building client relationships. If you or someone on your team is a Yellow, try to embrace that energy in collaborative projects, using it to create a friendly and open atmosphere where everyone feels encouraged to share ideas.


Green – The Supportive Mediator


Greens are the peacekeepers, helping maintain harmony within the team. Their calm, dependable nature ensures everyone feels heard and supported, which is essential for a balanced work environment. Greens are great at mediating conflicts and keeping the mood steady when things get stressful. If you’re a Green, you might naturally create a safe, inclusive space for others to express themselves, which can be invaluable for team cohesion.


Blue – The Analytical Perfectionist


Blues are the detail-oriented critical thinkers who bring precision and structure to the table. They excel in analysing data, refining ideas, and ensuring that the work meets high standards. Blues are essential in the execution phase, providing the structure that turns ideas into polished results. If you’re a Blue, your focus on quality can inspire the team to do their best, especially when it comes to delivering accurate, high-quality work.


Building a Balanced Team


A diverse team that includes all four colours creates a balanced workplace where creativity (Yellow), strategy (Blue), leadership (Red), and teamwork (Green) coexist. Yellows and Reds keep the energy high and ideas flowing, while Blues and Greens ensure those ideas are well-executed and everyone is supported. When everyone’s strengths are acknowledged and celebrated, it promotes a culture of innovation, productivity, and trust.

Applying Colour Theory in Your Own Workplace


Whether you’re leading a team or part of one, you’ll likely recognise these colours within your group. Here’s how you can apply this theory to help everyone work more effectively together:


1.Identify the Colours on Your Team


Take a moment to think about the personalities in your workplace. Who brings the energy and creativity? Who is detail-focused? Recognising these traits can help you better understand the dynamics within your team.


 
2. Encourage Self-Awareness


Encourage everyone to identify their primary and secondary colours, it can be a fun way to open up a conversation about different work styles.

 

3. Leverage Each Colour’s Strengths


Once you understand the balance on your team, assign tasks that play to each personality type’s strengths. Reds might be great at leading meetings, Yellows could handle brainstorming, Greens might excel in team support, and Blues could oversee quality control. By matching roles to personality traits, you’ll likely see an increase in productivity and satisfaction.

4. Promote Open Communication


Use this model as a tool to improve communication. Knowing that someone is a Red might help you understand their direct approach, while understanding a Blue’s need for detail can help avoid misunderstandings. When people understand each other’s work styles, they’re more likely to communicate openly and effectively.


Whatever sort of team you’re part of, chances are you’ll find all the colours present in some shade. Embracing and respecting these differences is key to creating a work environment that feels inclusive, productive, and harmonious. By applying colour theory thoughtfully, you can foster stronger team bonds, improve collaboration, and help everyone feel valued for what they bring to the team.

Published By:

CreateInc team Paul Richardson

Paul Richardson

Head of Studio